3 great misconceptions about logo design

April 20th, 2012

I don’t like any of the samples I have received! This company must be terrible! logo design missSometimes you can receive a group of samples that just don’t appeal to you, it happens. Most of the time a client doesn’t know or can’t precisely describe what kind of logo he wants or what image he is looking for. For that reason, a good designer will try to question the client as much as possible regarding their preferences and tastes in logos, but this is not always sufficient. Also note that sometimes an idea may seem good at first thought, but looking at the results on paper you could realize that you don’t like them at all. It is natural to get upset if you have received a package of samples that don’t suit you, but it`s important to understand that since you are not buying a premade product, bad surprises are not impossible nor improbable. Look at a batch of bad initial samples as just another step towards a great final design. It is highly unlikely that you will utterly hate everything about the samples presented. You can pick and combine different elements from them - font, color, object, layout – into one great logo. Even if the samples are really terrible, you could tell the designers precisely what you don’t like about them, which will help them avoid similar mistakes in the next samples. A bad batch of samples, depending on your view of it, can be a glass half empty or a glass half full. It’s a setback, perhaps, but the second round has a much greater chance of success.

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Simple brush collection provided by LogoBee

September 18th, 2009

Here at LogoBee, we continue to offer our skills and talent by providing the public with royalty free material. We proudly present a new custom set of brushes, which can be used assembled as a complete ornament or taken apart, and used separately in your design project. This file is provided completely in vector in Adobe Illustrator CS3 version. Please click here to download an Illustrator CS3 file complete with a brushes set.

LogoBee`s second logo design tutorial is released

April 2nd, 2009
LogoBee`s second logo design tutorial is released logo design tutorial 2 Immediately following the release of their first logo design tutorial, LogoBee wastes no time before releasing a new one! This new tutorial describes the creation of the shiny sphere. This is an interesting project, encompassing the use of some new techniques such as the gradient mesh tool and transparency. The techniques described apply to Illustrator CS3 and CS4. Once again, we hope that many users will enjoy the tutorial and find it very useful and interesting. Click here to go to the tutorial

LogoBee releases first logo design tutorial

April 2nd, 2009

LogoBee releases first logo design tutorial

logo design tutorial 1 LogoBee proudly announces the release of our first logo design tutorial. We have received numerous inquiries about one popular logo design from our portfolio. As a result, a new logo design tutorial has been released to accommodate those requests. Inside, you will find detailed instructions on how to build this image, along with high-res screenshots of the actual workspace in Adobe Illustrator. These techniques apply to Illustrator CS3 and CS4. We hope that this will provide a useful resource for experienced designers and graphic design enthusiasts alike. LogoBee hopes to add many more in the future. Click here to go to the tutorial page

LogoBee logo design tutorial is now open to public

April 2nd, 2009

LogoBee logo design tutorial is now open to public

logo design tutorial LogoBee is a veteran logo design company and has been creating distinctive designs for clients since 2000. The past 10 years have allowed LogoBee designers to optimize their design skills in the field of vector imagery. The company has received worldwide recognition for its achievements, and now feels that this is the time to share its knowledge and expertise in the field of vector logo design technology. LogoBee really hopes that the new section of the website will be helpful to many expert designers and users looking to improve their skills. This section is primarily dedicated to  Adobe Illustrator design techniques. It will feature detailed step by step directions. Each step is covered  with screen shot of the working area. LogoBee plans to update this section on a regular basis and wishes to populate it with many innovative and imaginative solutions. Click here to go to "Logo Design Tutorial"

Logo Design Software

December 9th, 2008
There are many different types of software available for graphic design work which can also be used for a logo design. Let's start by discussing the two types of digital imaging: The first type is a bitmap image system that you are probably most familiar with. This system of storing digital images is very simple. It is a "pixilated" version of the image. Basically it is a visual image divided by thousands of different colored dots and each dot has its own color and coordinate. It is a very memory consuming system, and of course the more dots you have stored in your image, the bigger and more detailed it will become. The second type of digital imaging is a vector based system. This system uses "shapes" to store an image. Imagine a red square and its four points. The field between these points is filled with red; instead of memorizing every pixel in the square it only memorizes 4 pixels (points of the shape) and assigns red to a field in between those coordinates. It is much more efficient in regards to memory. There are big differences between these two systems. There are some things you can do in one but can't do in the other. The key difference between these types of graphics is not in aesthetics but in application. The "bitmap" (pixilated) system is used primarily to capture and store digital photographs. As soon as you start dealing with hundreds of different shades and colors, it becomes impossible to convert all those blends and gradients into different shapes and store them as a vector file. One thing to remember is the bigger the size of your image, the more dots it will have to save, and the larger file will become. What if you want to create and save your logo design? You will need it on almost everything: your business cards, stationary, billboard and t-shirts. That's when vector graphics becomes handy. You may have noticed that when you are working with any "bitmap" image it is very hard to enlarge it or even minimize it without disturbing the quality of the image. This is because the system has to compromise the size of the pixels when you rescale the image. Vector based images do not have the same problem. You can resize the image up or down without any disturbance in quality! For your logo design project, it is essential to have a vector-based image created.
  • Common file types for a bitmap image are: bmp, tiff, gif, jpeg, psd.
  • Common file types for a vector image are: ai, cdr, eps.
  • Bitmap images are commonly used because practically every home computer has programs to open and view them.
  • To view a vector based image you need to have special software.
Some file types such as ai, cdr can be opened in Corel Draw, Adobe Illustrator or other vector based programs that are not commonly used by the home user. Some vector formats are becoming more popular on the Internet because of their file size and ease of use. One such example is Macromedia Flash. Vector graphics are also the basis of any 3D program, and it is quickly catching on in some of the mainstream markets. At LogoBee.com our designers mostly use Adobe Illustrator to sketch and create logo designs. It is very simple to use. Changing fonts and colors has never been easier. Illustrator is also a vector-based program, but there are some restrictions when using this technology. Very complex shades cannot be reproduced by vector graphics. There are some techniques to achieve the desired results, however not too many print shops will be able to open and print it out. For complex shades and colors, the solution may be to use bitmap technology instead. Since logo designs are intended to be sharp and eye-catching without too many small details and shades, vector technology suits our needs the best.