3 great misconceptions about logo design

April 20th, 2012

I don’t like any of the samples I have received! This company must be terrible! logo design missSometimes you can receive a group of samples that just don’t appeal to you, it happens. Most of the time a client doesn’t know or can’t precisely describe what kind of logo he wants or what image he is looking for. For that reason, a good designer will try to question the client as much as possible regarding their preferences and tastes in logos, but this is not always sufficient. Also note that sometimes an idea may seem good at first thought, but looking at the results on paper you could realize that you don’t like them at all. It is natural to get upset if you have received a package of samples that don’t suit you, but it`s important to understand that since you are not buying a premade product, bad surprises are not impossible nor improbable. Look at a batch of bad initial samples as just another step towards a great final design. It is highly unlikely that you will utterly hate everything about the samples presented. You can pick and combine different elements from them - font, color, object, layout – into one great logo. Even if the samples are really terrible, you could tell the designers precisely what you don’t like about them, which will help them avoid similar mistakes in the next samples. A bad batch of samples, depending on your view of it, can be a glass half empty or a glass half full. It’s a setback, perhaps, but the second round has a much greater chance of success.

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October 18, 2005 - Popular Online Design Firm Announces Affiliate Program

October 18th, 2005
LogoBee.com, one of the internet’s most popular logo design firms, is celebrating its five year anniversary this month with the launch of a n affiliation program. “Many of our clients come back to us again and again and recommend us to other businesses, friends, and colleagues,” says LogoBee.com partner Pavel Rokhamanko . “We are launching this new affiliation program to show our appreciation and to give them an opportunity to share in our success.” Logobee’s new affiliate program offers affiliates the opportunity to make money for referring Logobee.comservices. As soon as new affiliates sign on with LogoBee, they will receive a banner to place on their website with a unique coupon number. Affiliates will have the opportunity to be rewarded for every referral that purchases a logo design using their coupon number and, best of all, clients will be motivated to use the coupon number because they themselves will be entitled to a discount on whatever logo design package meets their needs. “We want this new program to be convenient and beneficial for the affiliate and the client,” explains Rohkmanko. “By using their coupon number, affiliates will be able to refer clients to us over the phone, in a business meeting, or walking down the street. Internet access is not required.” Founded in Montreal in 2000 by partners Rokhamanko and Natalia Stoenko, LogoBee.com has expanded six times in size, with earnings at 10 times what they were in the company’s first year. Stoenko and Rohkmanko hired marketing and public relations specialists earlier this year to prepare for their anticipated growth in the coming months. “Expanding our business is a main priority,” says Rokhmanko. “We’re currently establishing strong business partnerships with other companies in the industry and devising new marketing strategies to attract a larger market.” Logobee offers complete customer satisfaction and a variety of packages that include business card, brochure, and stationary design. For more information and to view our logo design gallery, please visit our website at http://www.logobee.com.